Shildon AFC hosted a 'Pay What You Can' fixture on Saturday afternoon after securing a friendly against SPL newcomers Hamilton Academical at late notice and that should be the first of many such games up and down the country over the next nine months or so.
It was interesting in the first year of Affordable Football to see the spread of teams who put on a 'Pay What You Can/Want' event, from Brentford in League One to some of the smallest non-league clubs. After a very successful fixture Albion Rovers then took the idea even further of course and extended it to season tickets.
Speaking to the Non League Paper last week about the 2014 Non League Day (which is scheduled for 6 September), founder James Doe said: 'We want to push the idea of 'Pay What You Want' because that's worked well for clubs in the past.'
It takes plenty of hard work to put on a successful event, the timing needs to be right both to maximise the number of people who can attend and also allow for publicity to take effect. This season may see a few twists in the ways clubs use it and we'll try and keep up to date with those on the blog and also on Twitter.
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