Having been hit hard by the news that the Co-operative Bank want to 'end their relationship' with the club, Lincoln City FC supporters and officials are working together to raise the £380,000 needed by the Imps without the need to sell property assets.
As part of that, a 'Name Your Price' scheme was in operation for the visit of Chester FC in the Conference on Saturday afternoon by which supporters could pay what they thought a ticket was worth for the game, subject to a £1 minimum.
I think it is in scenarios like this that 'Pay What You Want', or versions of it, work best as they can achieve a double whammy of actually increasing gate revenues from a normal game and also create positive publicity.
And that seems to have been the case at Sincil Bank where a crowd of 4,568 watched the game against a season's average of around 2,500.
Also on Saturday, 4,614 watched Mansfield Town's home clash with Northampton where £7 was the maximum adult price for a ticket. This compares to 2,436 for the Stevenage game a week previously and included 1,210 away supporters with the offer also extended to Cobblers fans.
No comments:
Post a Comment