'Pay What You Can' Moves North To Scotland

On Affordable Football we have posted a couple of items recently about Brentford's 'Pay What You Can' initiative for the recent game against Shrewsbury and the positive outcomes it generated for both fans and club.

Now, a link between the Bees' chief executive and Albion Rovers' chairman John Devlin has seen the Coatbridge side adopt the idea for their first home league game of 2014 when Montrose are the visitors.

A minimum of £1 must be handed over at the turnstiles but obviously the club are hoping that, in addition to increased numbers coming through the gate, those who can will pay a bit more.

“The initiative will also be open to Montrose fans and hopefully that will encourage more of them to attend,” Devlin told his club's official website while, responding to a tweet on the subject he said: ‘Gate receipts not the reason behind this. Recognition of our community position more important.’

Good stuff and good to see Albion rewarded for their Scottish Cup win against Deveronvale recently with a plum home tie against Motherwell which will easily see a season’s best gate through the Cliftonhill doors.

http://albionroversfc.com/?p=4242

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